Elevate Your Leadership: Insights in Ground Passenger Transportation

Brian Dickson

A Substack community dedicated to the ground passenger transportation industry.

I recognized the tremendous opportunity offered by Substack and decided to launch Ground Transportation Insights, a Bus Business Consultants publication after experiencing limited engagement with my LinkedIn and website articles, primarily due to restrictive algorithms. With nearly 30 years of leadership experience in service-related industries, particularly in the ground passenger transportation sector and at the senior leadership level, I have gained invaluable insights, knowledge, and skills that I am eager to share with you.


Substack lets me connect directly with readers through personalized email articles, fostering more profound and meaningful relationships. It is an exceptional platform for building a vibrant community centered around our shared industry interests, allowing me to exchange ideas and insights with like-minded professionals. Additionally, it serves as a centralized hub for my writing, showcasing a comprehensive portfolio that highlights the value I can provide to others in the field.


I aim to attract and engage individuals passionate about leadership and transportation. I strive to create compelling content that sparks meaningful discussions and encourages sharing valuable insights. I wholeheartedly invite you to participate and engage at your own pace, ensuring our community remains accessible. You can expect a rich mix of original articles and expertly curated content from respected industry sources. I sincerely believe in the power of openness and collaboration, and I aspire to cultivate a community where insights are shared freely and generously. Join us on this transformative journey to elevate our discourse!


Each week, I will deliver impactful articles exploring leadership and management insights specifically tailored to the ground passenger transportation industry while addressing broader business themes. You will gain exclusive access to these invaluable resources by subscribing, fostering engagement and lively discussions as new articles are released. Those on the free subscription plan will still benefit from one in-depth article each month, ensuring you remain informed and inspired. Don’t miss this opportunity to enhance your knowledge and elevate your leadership skills in this dynamic and ever-evolving field. Join us, and let’s navigate this journey together!


To read Ground Transportation Insights, click on the menu above, or visit Ground Transportation Insights | Brian Dickson | Substack


By Brian Dickson April 10, 2025
Hiring me as your consultant is more than just a decision; it's an opportunity to unlock the full potential of your operations and elevate your transportation business to new heights. Here's why I am the right choice: 1. Expertise in Operational Excellence: With nearly thirty years of experience in management and operations, I can identify inefficiencies and develop strategies that enhance productivity and significantly boost profitability. My analytical skills will streamline your processes, leading to measurable results. 2. Proven Results-Driven Approach: My track record speaks for itself. I have consistently delivered considerable financial improvements, including increased revenue and reduced operating costs. My impact has been transformative, from the complexities of large-scale Fortune 50 operations like Walt Disney World to the nuances of smaller ground transportation companies. Imagine achieving similar success for your business. 3. Commitment to Safety and Exceptional Customer Experience: I understand that lasting success is built on a foundation of safety and customer satisfaction. My strong commitment to these principles ensures operational success and fosters long-term loyalty from your clients. We can create an environment where customers feel valued and safe, driving repeat business and referrals. 4. Strategic Planning for Long-Term Success: I excel at crafting and executing strategic initiatives that align with your organizational goals. Whether you aim to introduce new services or refine existing processes, my strategic mindset will ensure that your business anticipates market changes rather than merely reacting to them. 5. Customized Solutions for Your Needs: Every organization faces unique challenges. That's why I take the time to understand your needs and tailor my consulting services accordingly. The goal is to ensure sustainable and impactful outcomes that resonate with your vision and objectives. By collaborating with me, you are not just hiring a consultant; you are gaining a dedicated partner who prioritizes your operational goals and enhances your overall organizational performance. Together, we can chart a course for success that benefits your business now and in the future. Let's make it happen!
By Brian Dickson March 21, 2025
Unlock Your Potential: Shift from Being a Business Operator to a Visionary Leader!
By Brian Dickson February 3, 2025
Recently, I have been asked, "What does a business assessment from Bus Business Consultants involve?" I want to provide a clear and comprehensive explanation. A business assessment is a thorough evaluation of your organization to identify opportunities for improvement and growth. My approach is holistic, carefully analyzing various aspects of the business to pinpoint areas that need support and to develop strategic solutions that promote sustainable development, enhance customer satisfaction, and improve operational efficiency. This evaluation covers several critical components of a company, helping us identify its strengths, weaknesses, opportunities, and threats—commonly known as a SWOT analysis. The assessment process typically includes a detailed examination of financial performance, operational effectiveness, employee productivity, market positioning, and compliance with regulatory standards. The primary goal of a business assessment is to provide valuable insights that empower business leaders to make informed decisions. Businesses can thrive in a competitive landscape by improving processes and practices, enhancing profitability, and ensuring alignment with strategic goals. The assessment can cover various vital areas, including accounting practices, human resources policies, maintenance protocols, safety procedures, and sales strategies. Ultimately, this comprehensive evaluation results in actionable recommendations that facilitate meaningful improvements and long-term success. Conducting a business assessment requires immersing myself in your operation for several days. This allows me to experience it as a customer and an employee, observe the facilities and fleet, and meet key team members. Larger or multi-site operations will require additional time. Feel free to reach out if you'd like additional information or to schedule a consultation.
By Brian Dickson January 6, 2025
Have you ever seen Tony D'Amato's (played by Al Pacino) famous Inches speech in the pro football epic Any Given Sunday? If you haven't, it is available on YouTube and is worth a few minutes, as it might be one of the greatest motivational speeches. While the entire speech was inspiring, these words resonated with me: "Life's a game of inches. The inches we need are everywhere around us. They're in every break of the game, every minute, every second. We fight for that inch. We tear ourselves and everyone around us to pieces for that inch. We claw with our fingernails for that inch. Because we know when we add up all those inches thats gonna make the difference between winning and losing." - Tony D'Amato Coach's words have constantly reminded me of what it takes to be profitable in the ground transportation industry—so much so that I've used this speech but asked my teams to replace the word inch with dollars. Think about that for a moment. The ground transportation industry is a game of dollars. The dollars we need are everywhere around us. They're in every break of our operations, every minute, every second...While I'm not encouraging anyone to tear themselves and everyone else around them to pieces for those dollars, I am encouraging you to pursue profitability relentlessly in your decision-making. If you are unsure how to do that or where to start, I can help.  Whether it's fostering growth or expansion, identifying and implementing organizational priorities, evaluating and improving your customer experience, enhancing your labor efficiency, assessing your workplace culture, developing and implementing your pricing strategy, or aligning your organizational structure, roles, and responsibilities, I can help you identify and harvest those inches (dollars) that are all around you, because we know when we add up all those inches (dollars), that's gonna make the difference between winning and losing money this year. Schedule a no-obligation consultation today using the button above to get started finding those dollars.